GrooveCar Direct, the nation’s leading online auto loan growth partner for credit unions, announces 19 new program partners in Q1 2019. Joining the program in Q1 2019 are:
- AFL-CIO Employees FCU, Washington DC, with assets of $50 million, serving 4,992 members
- Berkeley Community FCU, Moncks Corner SC, with assets of $12 million, serving 2,374 members
- Cedar Point FCU, Lexington Park MD, with assets of $497 million, serving 43,647 members
- Cove FCU, based in Edgewood KY, with assets of $64 million, serving 7,777 members
- Destinations CU, based in Baltimore MD, with assets of $60 million, serving 7,747 members
- EPB Employees CU, based in Chattanooga TN, with assets of $28 million, serving 2,321 members
- Family Advantage FCU, based in Spring Hill TN, with assets of $66 million, serving 7,523 members
- First Eagle FCU, based in Owings Mills MD, with assets of $90 million, serving 9,262 members
- Golden Plains CU, based in Garden City KS, with assets of $657 million, serving 79,136 members
- Greenville Heritage FCU, based in Greenville SC, with assets of $99 million, serving 12,284 members
- Greenwood Municipal FCU, based in Greenwood SC, with assets of $42 million, serving 6,301 members
- Health Care Professional FCU, based in Richmond IN, with assets of $24 million, serving 3,516 members
- K.U.M.C. CU, based in Shawnee KS, with assets of $28 million, serving 2,579 members
- Kimberly Clark CU, based in Memphis TN, with assets of $113 million, serving 10,353 members
- LCRA CU, based in Austin TX, with assets of $22 million, serving 2,678 members
- Southern CU, based in Chattanooga TN, with assets of $22 million, serving 2,615 members
- Town of Hempstead Employees FCU, based in Baldwin NY, with assets of $127 million, serving 8,406 members
- Valwood Park FCU, based in Carrollton TX, with assets of $22 million, serving 3,888 members
- WCU CU, based in Decatur AL, with assets of $25 million, serving 3,439 members
The GrooveCar Direct is a leading member engagement program, allowing credit union partners the ability to reach members throughout the entire auto research and purchase cycle. Credit unions can provide a more consistent and complete member experience, creating an environment to guide the member along the path to auto loan closure.
Third-party sites are the most used sites for car shopping, used by 78% of shoppers. When combined with the trust and reliability of the credit union, the program provides a solid channel for deepened relationships and member engagement.